Assignment 2: Thomson One - Business School Edition - Walt Disney Prospectus

Students are to go to the Thomson One site and find the prospectus filed on December 19, 2008, by Walt Disney Company (ticker symbol, DIS). This prospectus can be accessed under the filings table and look for PROSP under filling type. Read the prospectus in preparation for completing this assignment. 

You are to three to six (3-6) page report that answers the following:

1. Indicate the type of debt did Disney offers to the public for sale and discuss the various approaches Disney incorporated to ensure successful marketability of these securities.
2. List the dollar amount of debt Disney proposed to sell to the public. Indicate whether this amount has increased or decreased from 2008 to 2010. Discuss some potential causes of this increase or decrease.
3. Determine the percentage of the sales price Disney nets after discounts and commissions. Indicate whether this amount as decreased or increased from 2008 to 2010. Discuss some potential causes of this increase or decrease.
4. Indicate what Disney stated they would use the proceeds for from the sale of securities. Discuss whether or not Disney was able to use those funds for the reasons stated in the prospectus. If not should Disney be held accountable by their investors? Why or Why not?

The format of the report is to be as follows:

NOTE: You will be graded on the quality of your answers, the logic/organization of the report, your language skills, and your writing skills.

The assignment will be graded using the following rubric:

Outcomes Assessed

• Evaluate applications of financial management for the financial manager.
• Use technology and information resources to research issues in financial management.

Grading Rubric for Assignment 2 - Walt Disney Prospectus

Criteria

0

Unacceptable

20

Developing

30

Competent

40

Exemplary

1. Identify the type of debt Disney offered the public for sale and discuss the various approaches Disney incorporated to ensure successful marketability of these securities.

Did not complete the assignment or did not identify the type of debt Disney offered the public for sale and/or did not discuss the various approaches Disney incorporated to ensure successful marketability of these securities; omitted key information and/or included irrelevant information. Discussed with less than 60% accuracy and logic. 

Identified the type of debt Disney offered the public for sale and partially discussed the various approaches Disney incorporated to ensure successful marketability of these securities; omitted some key information. Discussed with 60-79% accuracy and logic.

Identified the type of debt Disney offered the public for sale and sufficiently discussed the various approaches Disney incorporated to ensure successful marketability of these securities. Discussed with 80-89% accuracy and logic.

Identified the type of debt Disney offered the public for sale and thoroughly discussed the various approaches Disney incorporated to ensure successful marketability of these securities. Discussed with 90-100% accuracy and logic.

2. Discuss the dollar amount of debt Disney proposed to sell.

Did not complete the assignment or did not discuss the dollar amount of debt Disney proposed to sell omitted key information and/or included irrelevant information. Discussed with less than 60% accuracy and logic. 

Discussed the amount of debt Disney proposed to sell; omitted some key information. Discussed with 60-79% accuracy and logic.

Discussed the amount of debt Disney proposed to sell. Discussed with 80-89% accuracy and logic.

Discussed the amount of debt Disney proposed to sell. Discussed with 90-100% accuracy and logic.

3. Discuss the percentage of sales price Disney nets after discounts and commissions.

Did not complete the assignment or did not discuss the percentage of sales price Disney nets after discounts and commissions; omitted key information and/or included irrelevant information. Discussed with less than 60% accuracy and logic. 

Discussed the percentage of sales price Disney nets after discounts and commissions; omitted some key information. Discussed with 60-79% accuracy and logic.

Discussed the percentage of sales price Disney nets after discounts and commission. Discussed with 80-89% accuracy and logic.

Discussed the percentage of sales price Disney nets after discounts and commissions. Discussed with 90-100% accuracy and logic.

4. Indicate what Disney stated they would use the funds for.

Did not complete the assignment or did not indicate what Disney stated they would use the funds the funds for; omitted key information and/or included irrelevant information. Completed with less than 60% accuracy and logic. 

Indicated what Disney stated they would use the funds for; omitted some key information. Completed with 60-79% accuracy and logic.

Indicated what Disney stated they would use the funds for. Discussed with 80-89% accuracy and logic.

Indicated what Disney stated they would use the funds for. Discussed with 90-100% accuracy and logic.

5. Clarity 

Did not complete the assignment or explanations are unclear and not organized.

(Major issues)

Explanations generally unclear and not well organized.

(Many issues)

Explanations generally clear and/or organized. (Minor issues)

Explanations very clear and well organized.

(Added helpful details.)

6. Writing - Grammar, sentence structure, paragraph structure, spelling, punctuation, APA usage.

Did not complete the assignment or had 8 or more different errors in grammar, sentence structure, paragraph structure, spelling, punctuation, or APA usage. (Major issues)

Had 6 - 7 different errors in grammar, sentence structure, paragraph structure, spelling, punctuation, or APA usage. (Many issues)

Had 4 - 5 different errors in grammar, sentence structure, paragraph structure, spelling, punctuation, or APA usage. (Minor issues)

Had 0 - 3 different errors in grammar, sentence structure, paragraph structure, spelling, punctuation, or APA usage