QuickHelper

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About QuickHelper

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Teaching Since: May 2017
Last Sign in: 353 Weeks Ago, 3 Days Ago
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Education

  • MBA, PHD
    Phoniex
    Jul-2007 - Jun-2012

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  • Corportae Manager
    ChevronTexaco Corporation
    Feb-2009 - Nov-2016

Category > Management Posted 24 Oct 2017 My Price 8.00

Suppose you are head of the marketing department at Etholc Inc

Suppose you are head of the marketing department at Etholc Inc. which make wide range of clothing styles for a diverse target audience. Recently, creative team has came up with a name for its slogan which Etholc Inc. has placed on the back of its T-Shirt. It also has a cross symbol with the words, "Just change It." underneath it. The well-known athletic clothing manufacturer Nike® found out about the Etholc Inc. use of a slogan they claim is similar to their own and now want to bring a lawsuit against Etholc Inc. Discuss whether or not Nike has a case. Please mention principals associated with trademark infringement and give your opinion whether or not you think the two slogans are confusingly similar or not.

Answers

QuickHelper
(10)
Status NEW Posted 24 Oct 2017 02:10 PM My Price 8.00

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