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Accounting,Applied Sciences,Architecture and Design,Biology,Business & Finance,Calculus,Chemistry,Computer Science,Geology Hide all
Teaching Since: Jul 2017
Last Sign in: 399 Weeks Ago
Questions Answered: 5023
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Category > Business & Finance Posted 23 Dec 2017 My Price 10.00

Assignment Assignment 10

Assignment 10

 

 

Instructions

 

Save the file in your Eship folder, and name it with Assignment, the section number, and your first initial and last name. For example, Jessie Robinson's assignment for Section 1 would be named Assignment1JRobinson.

 

 

Type the answers to the assignment's questions. Use complete sentences unless the question says otherwise. You will have more than one day to complete an assignment. At the end of each day, be sure to save your progress.

 

 

Review Lesson 4 of the Course Overview for instructions about turning in your assignments.

 

 

 

Assignment 10: Promotion and Advertising

(25.0 points)

 

 

In Section 10, you learned about promotion and advertising of a business. Now, you'll apply what you learned to your company idea.

 

 

 

1. Will your company use advertising as a promotional strategy? If so, which types of advertising will you use? If not, why not? (3-8 sentences. 2.0 points)

 

 

 

2. Will your company use public relations as a promotional strategy? If so, describe at least two ways you will communicate with the public. (2-6 sentences. 2.0 points)

 

 

 

3. Describe at least two things your company could do in order to try to get publicity. TIP: If this includes press releases, describe what the release or releases would be about. (2-4 sentences. 2.0 points)

 

 

 

4. Choose a type of advertisement (newspaper, magazine, outdoor, radio, Internet, and so on) to research, and then answer the following questions.

 

 

  1. Find the Web site for a company that sells this type of advertisement (such as newspaper, magazine, outdoor, radio, Internet, or another type of ad). What is this company's name? (0.5 points)

 

 

 

  1. Describe at least one type of advertisement you can purchase from this company, including any details about the size, length, color, or other features of the advertisement. (2-6 sentences. 2.0 points)

 

 

 

  1. How much does this type of advertisement cost? (1-2 sentences. 1.0 points)

 

 

 

  1. Do you think this type of advertisement would be effective for your company? Why or why not? (2-5 sentences. 2.0 points)

 

 

 

5. Choose a different type of advertisement to research, and then answer the following questions.

 

 

 

  1. Find the Web site for a company that sells this type of advertisement (such as newspaper, magazine, outdoor, radio, Internet, or another type of ad). What is this company's name? (0.5 points)

 

 

 

  1. Describe at least one type of advertisement you can purchase from this company, including any details about the size, length, color, or other features of the advertisement. (2-6 sentences. 2.0 points)

 

 

 

  1. How much does this type of advertisement cost? (1-2 sentences. 1.0 points)

 

 

 

  1. Do you think this type of advertisement would be effective for your company? Why or why not? (2-5 sentences. 2.0 points)

 

 

 

6. Describe at least 2 features of your product or service. (2-4 sentences. 2.0 points)

 

 

 

7. Describe at least 2 benefits of your product or service. (2-4 sentences. 2.0 points)

 

 

 

8. Describe at least 2 desires, fears, or needs that you could use in advertising your product or service, and explain why you think they would work well. (2-4 sentences. 2.0 points)

 

 

 

 

9. Explain at least one problem that your product solves for your customers. (2-3 sentences. 2.0 points)

Answers

Martinakom
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Status NEW Posted 23 Dec 2017 03:12 PM My Price 10.00

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