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Category > Business & Finance Posted 26 Dec 2017 My Price 6.00

BUS 5113 Unit 6 Portfolio Activity Unit 6

Imagine you are part of a team involved in brainstorming name ideas for a new product. . You have been with the company for 6 months. This meeting consists of people of various ages, various internal departments and various levels of seniority and authority within the company. The branding team has been brainstorming for the last 2 hours, filling up pages and pages of the flipchart with innovative, imaginative names. The session consists of team members who are loudly, quickly, and assertively shouting out suggestions. In your estimation everyone else is generating many good ideas that you feel confident about finding a new name for a product.

What Do You Think?

  1. Given this atmosphere, would you feel comfortable jumping in and shouting out ideas? Why or Why not?
  2. If you were leading this team and saw a member not participating, what would you do? Is a lack of participation on the part of a member ethical and fair? Why or why not?
  3. Do you think you would feel more comfortable if you’d been with the company 10-years vs. 6 months?

Answers

SmartExpert
(118)
Status NEW Posted 26 Dec 2017 02:12 AM My Price 6.00

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file 1514430786-BUS 5113 Unit 6 Portfolio Activity Unit 6.docx preview (1397 words )
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