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Adelphi University/Devry
Apr-2000 - Mar-2005
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Adelphi University
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Think about the Non-Alcoholic business you are developing and you described in week 1 discussion. As part of the business plan, you will be required to conduct a SWOT analysis (Strengths, Weaknesses, Opportunities and Threats) in Assignment 2.
For this week's discussion, respond to the following only:
1.   Discuss three OPPORTUNITIES you can identify for your NAB business.
2.   Identify and discuss the most significant THREAT.
3.   Justify your response.
To help you address this week's discussion:
Video explaining how to answer this week's discussion
Video explaining concepts related to this section.
Notes:
·        Have a heading for each section and bold. List the opportunities first (bullets or numbers) and then explain. List the most significant threat and then explain.
·        Check out Chapter 9: Strategic Position and Risk Assessment to learn more.
·        You will use this week's information in Assignment 1, question 7.
Opportunities:
·        What good opportunities can you spot?
·        What interesting trends are you aware of?
Useful opportunities can come from such things as:
·        Changes in technology and markets on both a broad and narrow scale.
·        Changes in government policy related to your field.
·        Changes in social patterns, population profiles, lifestyle changes, and so on.
·        Local events.
Examples here:Â https://pestleanalysis.com/swot-analysis-opportunities-definition-examples/
Threats:
·        What obstacles do you face?
·        What are your competitors doing?
·        Are quality standards or specifications for your job, products or services changing?
·        Is changing technology threatening your position?
·        Do you have bad debt or cash-flow problems?
·        Could any of your weaknesses seriously threaten your business?
Examples here:Â https://pestleanalysis.com/swot-analysis-threats-definition-examples/
Instructor Insights:Â check out this area under Week 2 tab for more examples and information about SWOT
DIRECTIONS:Â To get started, click on the +Pin option on the upper right hand corner and write your response. Click on "How Points Work" to see how you can earn your points. Once you reach 100% you will earn your full 20 points in Blackboard. Please note that points can be deducted if the post is not high quality.
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