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• Question 1

3 out of 3 points

 

Stacy signed up her daughters for Brownie Girl Scouts a few months back. Since then, she has noticed a positive change in her daughters' attitude. Her daughters have become much more disciplined and responsible. According to Stacy, this change has been brought about by the Girl Scouts group. This attitude change in Stacy's daughters can be attributed to _____.

 

• Question 2

3 out of 3 points

 

Consumers who score high on the _____ variable are concerned about how other people react to their behavior.

 

• Question 3

3 out of 3 points

 

The American Heart Association (AHA) is an organization that promotes cardiac care. It organizes various awareness programs for the public, where reputed cardiologists and cardiac surgeons provide information on how to prevent cardiac ailments. Which of the following does AHA have in the domain of cardiac care?

 

• Question 4

3 out of 3 points

 

Which of the following types of social power motivates consumers to imitate the behaviors and attitudes of a group as a means of identifying with the group?

 

• Question 5

3 out of 3 points

 

Jane does not believe in spending on high-end fashion brands. However, when she is out shopping with her colleagues who regularly splurge on luxury brands, she ends up buying expensive apparels to impress them. Jane is most likely to score high on the _____ variable.

 

• Question 6

3 out of 3 points

 

A consumer who is hired by another to provide input into a purchase decision is known as a(n) _____.

 

• Question 7

3 out of 3 points

 

Barbara is an active member of her church. She is the choir director and the head of youth activities. Barbara loves both the roles and connects with almost everyone there. She is also the spokesperson of the church's social welfare group. In this case, Barbara has a(n) _____ with respect to members of her church.

 

• Question 8

3 out of 3 points

 

The burden on an individual to behave in accordance with group expectations is known as _____.

 

• Question 9

3 out of 3 points

 

Which of the following types of social power is based on a group's power to sanction group members for breaking rules or failing to follow expectations?

 

• Question 10

3 out of 3 points

 

A group that includes members who have frequent, direct contact with one another is known as a(n) _____.

 

• Question 11

3 out of 3 points

 

The marketing technique that involves compensating consumers to talk about, or promote, products without disclosing that they are working for the company is called _____.

 

• Question 12

3 out of 3 points

 

Young adults, aged 18–34, who graduate from college and move back home with their parents are referred to as _____.

 

• Question 13

3 out of 3 points

 

When Sylvia completes high school and starts applying for admission to various colleges, she keeps Michigan State University at the top of her list. Her reason being that her parents hold this institution in high regard. This scenario illustrates the influence of Sylvia's _____ on her choice of college.

 

• Question 14

3 out of 3 points

 

Derrick is an active member of Humane Farm Animal Care and abhors killing of animals for food. He does not want to be part of meat-lovers clubs and does not want to be associated with any group that has a history of cruelty toward animals. In this case, meat-lovers clubs are examples of _____ groups.

 

• Question 15

3 out of 3 points

 

Consumers who have great influence on other consumers' behaviors relating to product adoption and purchase are known as _____.

 

• Question 16

3 out of 3 points

 

_____ is said to exist when two phrases share the same precise meaning in two different cultures.

 

• Question 17

3 out of 3 points

 

The idea that when someone does a good deed for another, he or she is expected to return that good deed is known as _____.

 

• Question 18

3 out of 3 points

 

Penalties associated with performing a nongratifying or culturally inconsistent behavior are known as _____.

 

• Question 19

3 out of 3 points

 

The term _____ refers to a rule that specifies the appropriate behavior in a given situation within a specific culture.

 

• Question 20

3 out of 3 points

 

John, an American, works for a U.S. law firm that transferred him to their office in Brazil for three years. During his stay there, John incorporated the Brazilian culture in his lifestyle. This is an example of _____.

 

• Question 21

3 out of 3 points

 

The socialization process by which consumers' behaviors slowly adapt to a culture through a series of rewards and sanctions is known as _____.

 

• Question 22

3 out of 3 points

 

Jonah lives in a place where the temperature remains sub-zero, even during summers. As a result, people of this region rarely take daily showers, unlike people living in tropical regions. This difference can be attributed to the difference in _____ of the regions.

 

• Question 23

3 out of 3 points

 

_____ represent the commonly agreed-upon consensus about the most preferable ways of living within a society.

 

• Question 24

3 out of 3 points

 

A culture high in _____ is uncomfortable with things that are ambiguous or unknown.

 

• Question 25

3 out of 3 points

 

Aaron's community is generally perceived as adventurous with a pronounced inclination toward risk-taking and an aversion for the structured routine life. According to the core societal values (CSV) dimension, his community is low in _____.

 

• Question 26

3 out of 3 points

 

Wei's parents are first-generation Chinese immigrants to the United States. Unlike Wei, her parents never learned English and always preferred products made in China. Wei's parents are most likely to have strong _____.

 

• Question 27

3 out of 3 points

 

The customary greetings people exchange when they meet, which differ from culture to culture, are an example of _____.

 

• Question 28

3 out of 3 points

 

Kamal lives with his extended family consisting of his grandparents and parents. Kamal's decisions ensure that his personal identity is closely associated to the family's identity. Kamal's culture is most likely to be high in _____.

 

• Question 29

3 out of 3 points

 

The physical characteristics that describe the physical environment and habitat of a particular place are known as _____.

 

• Question 30

3 out of 3 points

 

Wei lives in Beijing where most consumers value thriftiness and perseverance, and relationships are gradually established with the intention of making them last for a lifetime. This is an example of a culture high in _____.

 

 

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Status NEW Posted 07 Jul 2019 07:07 PM My Price 5.00

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file 1562526448-WEEK 6 QUIZ.docx preview (1306 words )

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