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Elementary,Middle School,High School,College,University,PHD
Teaching Since: | Apr 2017 |
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BS,MBA, PHD
Adelphi University/Devry
Apr-2000 - Mar-2005
HOD ,Professor
Adelphi University
Sep-2007 - Apr-2017
Throughout this course, you will be creating a marketing plan for a hypothetical company that provides a product or service. For this assignment, you will document your hypothetical company's background information and mission statement, your company's short-term and long-term goals, an environmental analysis, and a SWOT analysis.
Note:Â You should make all assumptions needed for the completion of this assignment.
Create the first part of your marketing plan in 5-7 pages using the Part A Marketing Plan Template [DOCX]Download Part A Marketing Plan Template [DOCX]
This course requires the use of Strayer Writing Standards (SWS). The library is your home for SWS assistance, including citations and formatting. Please refer to the Library site for all support. Check with your professor for any additional instructions.
The specific course learning outcome associated with this assignment is:
MKT----------- 50-----------0 W-----------eek----------- 3 -----------Ass-----------ign-----------men-----------t P-----------art----------- A -----------Mar-----------ket-----------ing----------- Pl-----------an -----------Inp-----------ut-----------