BUSM3125 Strategic Management
Detailed assignment guide
Semester 1, 2017 Assignment 3: Individual Reflective Essay (20%)
Weighting This assignment accounts for 20% of the assessment in this Course. Due Date
Due Time
Place
Format
Length Monday, Week 14 (5th June)
By 7.00pm
via RMIT Blackboard electronic submission
Report
1500 words, 1.5 line spaced, 12 point Times New Roman.
Note: The word count does not include references or appendices Record and reflect on your learning and development as a strategist over the course of the semester.
Each individual is requires to write a reflective essay that demonstrates a significant personal insight
into your development as a strategist. Your reflective essay needs to demonstrate: 1) your
understanding of strategic management in organisations; 2) an active engagement with both theory
and your personal experience; and 3) how exposure to the strategic management theory has changed
the way you think and act in the future.
Specifically we are interested in your understanding:
1. How strategic management is undertaken by organisations. (10 marks, 50%)
a. Why organisations need strategic management?
b. What are the key tasks of strategic management? How these key tasks are related to
each other?
c. What are the key challenges of strategic management in the current environment?
2. How the strategic management discipline can help you to understand your life experience in
new ways. Have you found the strategic management discipline helpful in understanding your
interactions with businesses? (3 marks, 15%)
3. How you are able to take the strategic management discipline that you have learned in this
semester and apply it to other contexts (organisations and or industries). (3 marks, 15%)
4. How you anticipate using what you have learned in strategic management in the future. Do
you see the strategic management discipline as a useful way to help you make better decisions
in your life and career? (4 marks, 20%)

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