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Elementary,High School,College,University,PHD
| Teaching Since: | May 2017 |
| Last Sign in: | 353 Weeks Ago, 3 Days Ago |
| Questions Answered: | 20103 |
| Tutorials Posted: | 20155 |
MBA, PHD
Phoniex
Jul-2007 - Jun-2012
Corportae Manager
ChevronTexaco Corporation
Feb-2009 - Nov-2016
Question description
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You have been hired as the new CEO of a Fashion Retail Store. The Board of Directors have requested a "thought paper" with a SWOT analysis and comprehensive retail growth strategy for expansion. In addition, the Board wants to know which retail competitors are in your market segment. Finally, rate your company's stock and analyze the past year's stock price and discuss whether or not it will out perform the market this year. Please write an analysis in an essay of no more than 5-7 pages including a bibliography. Essays should demonstrate mastery of conceptual and abstract thinking, not rote learning!! Choose any publicly held retail company and write a detailed description of their business. Outline your vision in the conclusion of your report based on the following:
Total Sales Volume (Revenue)
Gross Profit and Net Profit of the Company
CEO, CFO, COO executives in the company
Stock share price
Comparable store sales TY vs. LY in dollars and percentage increase or decrease
Mission statement
Target Customer
Strengths
Weaknesses
Opportunities
Threats
Style Trends
Competition
Retail Strategies for Growth
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