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MBA, Ph.D in Management
Harvard university
Feb-1997 - Aug-2003
Professor
Strayer University
Jan-2007 - Present
Assignment part two  is write a persuasive e-mail. You are the East Coast manager of a Fortune 500 company. The company CEO just informed you that your branch consistently has a 300% higher shipping costs overruns. Write an email to all employees persuading them to reduce overnight or second day mail shipments. Your Federal Express and other shipping bills are excessive. Your staff is overusing these expensive shipping options. Employees need to send more faxes and emails. Sending a zipped file as an email attachment is easy and cost effective. A fax is about 35 cents compared to $15 to $20 for Fed Ex. overnight. All departments must plan ahead, and allow time for snail mail, UPS or Fed Ex ground, which is 3-5 days for delivery, or find out the recipient's Fed Ex number and charge them for delivery. These overnight shipping are not a responsible use of money. Shipping costs must be cut by 50% in the next two months or the CEO threatens severe restrictions.
Write a clear, concise email to all employees. Use only the essential information.Â
Follow the text - set up all business documents using single space within paragraphs and double space between paragraphs.
Â
Use the text book headings for email
DATE:
TO:
FROM:
SUBJECT:
     Use correct heading
     Subject line must be reason for writing = see text p 191 = front load the email
     First sentence must state reason for writing
     Follow the text examples and write a concise, complete e-mail.Â
     Include the essential information.
     Write short paragraphs
     Write clear, complete sentences
     Avoid extra details which can be shared in a meeting
    Use correct grammar and punctuation
     Use appropriate tone
     Avoid wordiness, slang or trite expressions
     No longer than one page
     Single space within the paragraph
     Double space between paragraphs
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