QuickHelper

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About QuickHelper

Levels Tought:
Elementary,High School,College,University,PHD

Expertise:
Accounting,Applied Sciences See all
Accounting,Applied Sciences,Business & Finance,Chemistry,Engineering,Health & Medical Hide all
Teaching Since: May 2017
Last Sign in: 353 Weeks Ago, 2 Days Ago
Questions Answered: 20103
Tutorials Posted: 20155

Education

  • MBA, PHD
    Phoniex
    Jul-2007 - Jun-2012

Experience

  • Corportae Manager
    ChevronTexaco Corporation
    Feb-2009 - Nov-2016

Category > Accounting Posted 31 May 2017 My Price 12.00

well-integrated marketing communications tools

Question description

 

******ONLY 1-2 PARAGRAPHS NEEDED******

Companies use the marketing communications mix differently, depending upon the intended target audience. As you learned, having a well-coordinated integrated marketing communications strategy is important in order to deliver a clear and compelling message to customers.

For your discussion, provide an example of a company that you feel has used well-integrated marketing communications tools. Discuss why you feel the company has done a good job with their IMC efforts.

Also, provide an example of a company or product brand that hasn't done a good job with communicating their message to customers. How might the company better leverage the marketing communications mix to successfully communicate with customers? Propose an alternative with supporting details. Then exchange views with other classmates.

******ONLY 1-2 PARAGRAPHS NEEDED******

Answers

QuickHelper
(10)
Status NEW Posted 31 May 2017 08:05 PM My Price 12.00

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