Miss Natalia

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About Miss Natalia

Levels Tought:
Elementary,High School,College,University

Expertise:
Accounting,Business & Finance See all
Accounting,Business & Finance,Calculus,Computer Science,Environmental science,Health & Medical Hide all
Teaching Since: Apr 2017
Last Sign in: 360 Weeks Ago, 1 Day Ago
Questions Answered: 6064
Tutorials Posted: 6070

Education

  • Doctor of Education in Educational Leadership with a Specialization in Educational Technology
    Phoniex University
    Oct-1999 - Nov-2005

Experience

  • HR Executive
    a21, Inc.
    Nov-1998 - Dec-2005

Category > Business & Finance Posted 01 Jun 2017 My Price 15.00

Provide a brief description of this organisation and the industry to which it belongs.

Marketing strategy development Weight:

Due: 2pm, (Sydney Australia) time Friday 2nd June

Length: 2500 words 

This limit does not include the cover page, table of contents, or list of references (at the end of assignment).

Formatting: Report and please ensure that the report includes page numbers on each page.

Requirement:

This assignment requires you to undertake the process of analysing one Australian organisation and its operating environments from a marketing perspective. And then apply the learning from lecture 1-10 in the development  of marketing strategy. You will provide an overview of this organisation, as well as detail the type of orientation towards marketing it takes. You are also required to examine and analyse the context and environments in which this organisation operates (its industry and the macro-environmental forces impacting on the industry).

Instructions

The report must address the following issues:

**Please note: It is recommended that you follow the outline presented below and answer each question as it is presented.

Issue 1

Provide a brief description of this organisation and the industry to which it belongs. You may also want to include in this description any mission statements, value statements or ‘slogans’ that this organisation utilizes to communicate its purpose. In describing this organisation, please also identify its orientation towards marketing and provide relevant, detailed and factual supporting evidence to substantiate why you have identified this specific orientation. Finally, include a brief description of the product(s) this organisation offers the market. And comment on what role the brand has in this organisation’s marketing strategy.

Issue 2

Analyse each of the 5Cs for this organisation:

a. Company – what are the strengths and key resources, what are some of the weaknesses? What are the opportunities and threats?

b. Customers – who is the company serving and what type of behaviour is ‘typical’ from them?

c. Collaborators – describe their suppliers, distributors or other partners that help the company to deliver their products to the market? If company doesn’t have any – explain why it is not necessary.

d. Competitors – who are the current main competitors, are there any potential new threats or new entrants to the marketplace?

e. Context – what other factors affect this organisation (e.g., legal, political, technological, etc.)?

 

 

 

Answers

(14)
Status NEW Posted 01 Jun 2017 10:06 AM My Price 15.00

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