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Category > Business & Finance Posted 27 Apr 2017 My Price 7.00

BUS 620 Week 6 Discussion Proctor & Gamble in Vietnam

BUS 620 Week 6 Discussion Proctor & Gamble in Vietnam

Review the article:

Coleman-Lochner, L. (2012). P&G plays kindergarten catch-up with Unilever in Vietnam. Bloomberg. Retrieved fromhttp://www.bloomberg.com/news/2012-07-04/p-g-plays-kindergarten-catch-up-with-unilever-in-vietnam.html

  • Discuss the marketing plan insights P&G has gained through its Vietnamese marketing studies. How influential are those discoveries in the development of P&G's strategy to enter the Vietnamese market?
  • In developing a marketing plan, identify the characteristics of the marketing plan that P&G should implement to boost performance?

 

Respond to at least 3 of your classmates. 

Carefully review the Discussion Forum Grading Rubric for the criteria that will be used to evaluate this Discussion Thread.

Answers

SmartExpert
(118)
Status NEW Posted 27 Apr 2017 04:04 PM My Price 7.00

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Attachments

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