Question description

 

Doing Business Overseas – Due April 18

Assignment:

Attention： No plagiarism tolerated

You recently have been hired as a junior manager in the corporate offices of a new fast growing hotel chain. Senior management is aggressively expanding overseas and you have been asked to report on the challenges and potential problems of opening a new hotel in a foreign city where English is not the first language. Pick a foreign city and follow the requirements discussed below.

The assignment requires you to prepare a written report which must be uploaded by the end of the day on April 18 via Turnitin. (over 20% is considered excessive copying and will lead to point deductions). No more than 5 pages excluding bibliography. Late papers will not be accepted.

The paper should be divided into the parts and labeled accordingly. The percentage of grade for each section is identified below.

• Explain in detail why people are attracted to the city. 5 %
• Political environment of city and country and how it would impact hotel 10 %
• Barriers to entry – legal and economic barriers to entry. Restrictions on foreign investment/need to use local partner 10 %
• Language and cultural issues which would impact construction, management and success of hotel 10 %
• Religious environment - How it impacts hotel 5 %
• Attitude towards women in the workforce and as guests; how it impacts the hotel 5 %
• Currency issues; conversion rates; ability to repatriate money 5 %
• Short term and long term economic environment 10%
• Competition for hotel in the city and how it impacts your recommendations 10 %
• Security and Safety 10 %
• Recommendation and Conclusion 10 %
• Bibliography 10%

Resources for Research

US Government sources

Export.gov (U.S. Department of Commerce)

US commercial service http://www.trade.gov/cs/ - Access the U.S. Commercial Service Market Research Library containing more than 100,000 industry and country-specific market reports, authored by our specialists working in overseas posts.

Sba.gov

State department - Office of Commercial and Business Affairs

Usembassy.gov - embassies in specific countries

Foreign Country Sources

General web sites; Washington DC embassies, Consulate offices

US local business chambers of commerce in specific countries

International Banks, Law Firms and CPA Firms

For example: http://www.pwc.in/thewinningleap (future of India); KPMG - Doing Business in Russia

Articles in Hospitality magazines and public reports of large hotel chains - FIU Library Hospitality Database

Your Grade: Your grade will be based on thoroughness, sophistication of information as well as the style of writing.

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Status NEW Posted 07 Jun 2017 03:06 PM My Price 10.00

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