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| Teaching Since: | May 2017 |
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MBA, PHD
Phoniex
Jul-2007 - Jun-2012
Corportae Manager
ChevronTexaco Corporation
Feb-2009 - Nov-2016
Question description
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Directions:
Select either an international service organization or a multinational corporation and conduct a preliminary assessment of their website.
In your review:
Your paper should be between 7 -10 pages in length, in correct APA format and use 4-5 outside sources.
Submit your assignment  June 7, 2014.
| Assignment 1 Grading Criteria |
Maximum Points |
| Explanation of initial impression of corporate website |
24 |
| Analyze vision, mission and goals in reference to company’s competitive strategy, branding and messaging |
36 |
| Analyze the company’s strategic approach to globalization and their approach to competition, sustainability, CSR, marketing, analysis and cross border issues |
40 |
| Draw conclusions from their financial statements |
32 |
| Evaluate expectations and tangibility of Corporate Ethics and Corporate Social Responsibility Policy |
36 |
| Organizational assessment using SWOT or Porter’s Five Forces is included |
40 |
| Explanation of the company’s capacity to be able to fulfill strategic missions while increasing profit margin is provided |
32 |
| Writing components: Organization, usage and mechanics, APA elements and style |
60 |
| Total: |
Hel-----------lo -----------Sir-----------/Ma-----------dam----------- T-----------han-----------k Y-----------ou -----------for----------- us-----------ing----------- ou-----------r w-----------ebs-----------ite----------- an-----------d a-----------cqu-----------isi-----------tio-----------n o-----------f m-----------y p-----------ost-----------ed -----------sol-----------uti-----------on.----------- Pl-----------eas-----------e p-----------ing----------- me----------- on----------- ch-----------at -----------I a-----------m o-----------nli-----------ne -----------or -----------inb-----------ox -----------me -----------a m-----------ess-----------age----------- I -----------wil-----------l