Question 6 of 30

1.0 PointsIn a mature industry, the trend to commoditization makes differentiation a challenge. The major source of differentiation in mature industries is: A. Enhanced product features

 B. Customization

 C. Innovation to create enhanced product functionality

 D. Image differentiation and providing complementary services

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Question 7 of 30

1.0 PointsWhen an industry is subject to externally generated changes, the firms which are most likely to establish a competitive advantage are: A. Those with the highest market share

 B. Those that that respond most quickly to the change and have the resources and capabilities that are most closely aligned to the emerging success factors

 C. Those with the greatest capacity for innovation

 D. A combination of (a), (b), and (c).

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Question 8 of 30

1.0 PointsDe facto standards suffer from the following weakness: A. They are characterized by uncertainty

 B. They may take a long time to become established because adoption is voluntary

 C. They usually cost more to develop

 D. Rivals may not accept them and fight against their adoption by the industry

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Question 9 of 30

1.0 PointsAn implication of industry maturity for competitive advantage is that: A. Industries tend to become perfectly competitive, implying that competitive advantage disappears

 B. Lack of demand growth, diffusion of technology, and commoditization emphasize the quest for novelty and innovative business models

 C. Lack of growth, diffusion of technology, and commoditization imply fewer opportunities for competitive advantage

 D. Maturity is irrelevant to for competitive advantage—opportunities in mature industries are as great as in younger industries.

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Question 10 of 30

1.0 PointsThe choice of being a leader or a follower in innovation should depend on: A. The extent of protection of the innovation, the nature of the knowledge involved, and the potential to establish a standard

 B. The development cost of the innovation, the importance of complementary resources, and the shape of the economy

 C. The extent of protection of the innovation, the potential to establish a standard, and the importance of complementary resources

 D. The potential to establish a standard, the relative powers of the other players in the industry, and the development cost of the innovation

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Status NEW Posted 15 Jun 2017 04:06 AM My Price 7.00

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