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MBA, Ph.D in Management
Harvard university
Feb-1997 - Aug-2003
Professor
Strayer University
Jan-2007 - Present
George Ritzer has identified four major characteristics of what he terms the McDonaldization of society. For this assignment you are going to do some observational research at a McDonald’s restaurant and another fast food restaurant of your choice. At each location you are to observe and record examples of each of the four characteristics identified by Ritzer. Be as specific as possible. Pictures are welcome. This is a chance for you to use your Sociological Imagination!
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