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Discuss one of the following international functions that needs many modifications when you have arrived in the foreign country where you are selling your product/service. They are International Marketing, International Finance, and International Accounting. I choose to market Joint Strike Fighter (JSF) aircraft to India. 



1. Discuss one of the following international functions that needs many modifications when you have arrived in the foreign country where you are selling your product/service. They are International Marketing, International Finance, and International Accounting.

 

2. Discuss another of the following international functions that needs many modifications when you have arrived in the foreign country where you are selling your product/service. they are International Operations, International Human Resource Management, and International R&D.

 

Here is an example:

Bringing Netflix to China will require a detailed and unique International Marketing campaign. It will be important to not to just offer the same Netflix that has succeeded in America but to ensure that Netflix China has many unique Chinese offerings that potential consumers there would be interested in purchasing. It would also be important to understand how Chinese prefer to pay for online services and possibly tailor the marketing to that strategy as well.

2. Bringing Netflix to China will require unique International Operations. I believe it would be important to either hire local Chinese product managers or to bring them to the States for training and move them back to China for full product integration. It is crucial that the Asian business culture is recognized and made a part of Netflix China culture.

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Status NEW Posted 02 May 2017 02:05 AM My Price 7.00

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