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Levels Tought:
Elementary,Middle School,High School,College,University,PHD
| Teaching Since: | May 2017 |
| Last Sign in: | 340 Weeks Ago |
| Questions Answered: | 19234 |
| Tutorials Posted: | 19224 |
MBA (IT), PHD
Kaplan University
Apr-2009 - Mar-2014
Professor
University of Santo Tomas
Aug-2006 - Present
Note: I need 500 words answer of the following discussion. Must address each question properly. Â Must include 2-3credible referencescited in APA. Must provide100% original work.
DO NOT PROVIDE THE PREVIOUSLY USED WORK.
DO NOT WRITE QUESTIONS IN ANSWER!
Discussion
A.   Although strategic groups tend to be rigid, they are by no means fixed. One of the things managers have to be aware of is which firms may change group membership. With the results from Year 13 of the simulation, consider the following:
B.   Firms also sell in the Internet markets and have to coordinate the Internet marketing strategy with the branded marketing strategy.
1.      How do firms that are successful in the Internet market balance their sales there with those in retail markets?
2.      Is there any evidence showing firms that emphasize the Internet channel are being hurt in the retail channel and vice versa? Support your answer with examples.
3.      A firm has to market an athletic shoe product line that it orders from its factories. Which decisions on the Production and Labor screens are critical to coordinate with the firm's marketing strategy? Why?
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