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| Teaching Since: | Apr 2017 |
| Last Sign in: | 327 Weeks Ago, 5 Days Ago |
| Questions Answered: | 12843 |
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MBA, Ph.D in Management
Harvard university
Feb-1997 - Aug-2003
Professor
Strayer University
Jan-2007 - Present
1.    In Question #1 above, your first move as CEO is to develop recyclable packaging for your fast-food products. Answer the following questions in regard to such a move:
a.    What are the positive externalities that would emerge from your recyclable packaging?
b.    How could you translate these positive externalities into a competitive advantage for your firm?
c.    Would such actions possibly lead to increased customer loyalty because of these actions?
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