Step 1: Â Review the defining characteristics
Step 1:
 Review the defining characteristics of the three different types of mergers: horizontal, vertical, and conglomerate.
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 Step 2:
 Examine the list of five possible mergers below. Indicate whether each is horizontal, vertical, or conglomerate. Be prepared to defend your answers.Â
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Example:
  Teche Federal and Iberia Bank
     Type:  Horizontal
     Why: Both do the same service banking.Â
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Step 3:
 Develop your own example for each type of merger using any companies you are familiar with, particularly local companies or does an internet search for recent mergers of each type:
Conglomerate-
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Horizontal-
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Vertical-
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STEP2:
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1.  Nike Corporation and Reebok:
 Type_________________
 Why___________________________________________________
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2.  Proctor & Gamble and Eastman Kodak:
Type_________________
 Why___________________________________________________
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3.  Sealy Mattress Company and Viking Furniture:
Type_________________
 Why___________________________________________________
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4.  State Farm and Geico:
Type_________________
 Why___________________________________________________
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5.  Dow Chemical and Revlon: Hint: Revlon uses ingredients made by Dow C.
Type_________________
 Why___________________________________________________
Answers
Status NEW
Posted 23 Jun 2017 05:06 AM
My Price 9.00
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