QSO 680 Module One Journal Guidelines and Rubric
Overview: Journal activities in this course are private between you and the instructor. Review this tutorial for information on creating a Blackboard journal
entry.
The use of case study analysis gives you an opportunity to see project management in action. Case study analysis takes abstract methodologies and puts them
into practice. In this assignment, you will analyze the case study will be used for your final project: a program performance report.
Prompt: Begin by reading the case study Value-Driven Project and Portfolio Management in the Pharmaceutical Industry: Drug Discovery versus Drug
Development - Commonalities and Differences in Portfolio Management Practice. You will be working with this case study throughout the course, so take the
time to familiarize yourself with it. Focus on the important facts and key issues. Use the following guiding questions to focus your reading and assist in writing
your overview: What is/are the defining objective(s) identified in the case study?
What are the differences and similarities and the advantages and disadvantages of managing at the project, portfolio, and program levels?
Who is the target stakeholder group that would benefit from understanding the portfolio management process?
How does corporate strategy align with the project portfolio in the case study?
What role does the project manager play in this case study? Write a concise (3 to 5 paragraph) overview of the case study addressing the above questions and summarizing your final thoughts on the case study presented.
Specifically, the following critical elements must be addressed:
I.
II.
III.
IV.
V. Define the objective(s) in the case study.
Identify the target stakeholder group and explain the benefits of the portfolio management process to this group.
Explore the differences/similarities and the advantages/disadvantages of managing at the project, portfolio, and program levels.
Explain how corporate strategy aligns with the project portfolio in the case study.
Assess the role of the project manager in the case study. Note: If you need additional guidance in case study analysis, refer to this article: Guidelines for Writing a Case Study Analysis. Rubric
Guidelines for Submission: Your 3- to 5-paragraph journal entry must be submitted with 12-point Times New Roman font and any sources cited in APA format.
Instructor Feedback: This activity uses an integrated rubric in Blackboard. Students can view instructor feedback in the Grade Center. For more information,
review these instructions.
Critical Elements
Objective(s) Target Stakeholder
Group Project, Portfolio,
and Program Levels Corporate Strategy
Alignment Role of Project
Manager
Articulation of
Response Exemplary (100%)
Clearly defines objective(s) in
the case study with rich detail
and insight
Identifies target stakeholder
group and explains benefits of
portfolio management process
to stakeholders using significant
detail and examples
Fully explores the three levels of
management—project,
portfolio, and program—citing
similarities and differences as
well as advantages and
disadvantages of each using
significant detail and concrete
examples
Explains how corporate strategy
aligns with the project portfolio
in the case study using examples
and significant detail
Assesses the role of the project
manager in the case study
supported with examples
Entry is free of errors in
organization and grammar Proficient (90%)
Clearly defines objective(s) in
the case study
Identifies target stakeholder
group and explains benefits of
portfolio management process
to stakeholders
Fully explores the three levels of
management—project,
portfolio, and program—citing
similarities and differences as
well as advantages and
disadvantages of each Explains how corporate strategy
aligns with the project portfolio
in the case study
Assesses the role of the project
manager in the case study
Entry is mostly free of errors of
organization and grammar;
errors are marginal and rarely
interrupt the flow Needs Improvement (70%)
Defines objective(s) in the case
study but lacks clarity and/or
detail
Identifies target stakeholder
group and explains benefits of
portfolio management process
to stakeholders but with gaps in
details and logic
Explores the three levels of
management—project,
portfolio, and program—but
submission lacks detail and/or
has gaps in analysis Not Evident (0%)
Does not define objective(s) in
the case study Value
18 Does not identify target
stakeholder group and explain
benefits of portfolio
management process to
stakeholders
Does not explore the three
levels of management—project,
portfolio, and program 18 Explains how corporate strategy
aligns with the project portfolio
in the case study but with gaps
in details and logic
Assesses the role of the project
manager in the case study but
with gaps in details and logic
Entry contains errors of
organization and grammar, but
errors are limited enough so
that entry can be understood Does not explain how corporate
strategy aligns with the project
portfolio in the case study 18 Does not assess the role of the
project manager in the case
study
Entry contains errors of
organization and grammar
making the entry difficult to
understand
Total 18 18 10 100%

 

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