22. When media are privately owned, their major interest is profit making; when media are controlled and operated by the state, their major interest is a. shaping values and providing a public service. b. generating revenues for the state. c. funding artists who work for the state. d. creating images that expand people's experiences.

 

23. In the case of sports, those who control the media influence sports because a. they only cover the sports that they and their associates play. b. media viewers mimic whatever they consume in the media. c. they decide which sports and events to cover and how they are covered. d. people in sports will do whatever they say in order to receive coverage.

 

24. The sport - media relationship in the U.S. is organized so that a. commercial sports no longer depend on the mainstream media. b. only noncommercial media depend on sports. c. commercial forms of media and sports depend on each other for profits. d. neither sports nor the media depend on each other in commercial terms.

 

25. Golf and tennis are frequently covered sports on television because they a. have more viewers than most other sport events. b. are tied to the real estate and corporate interests of television executives. c. attract revenues from companies hoping to reach high-income consumers. d. have a special character that attracts people interested in pure sports.

 

26. As opposed to coverage in many other countries, the images and messages in televised sports in the U.S. tend to highlight a. records, final scores, and competitive success. b. teamwork and coach-athlete relationships. c. the connection between fans in the stands and the athletes on the field. d. the friendships between those who compete against each other in sports.

 

27. Studies of the relationship between consuming media sports and the actions of spectators show that a. the media coverage of sports is organized to encourage people to gamble. b. people who watch sports on TV are more obese than other people. c. the media have a positive effect on attendance at all sport events. d. watching media sports does not influence patterns of sport participation.

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Status NEW Posted 07 Jul 2017 02:07 AM My Price 9.00

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