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| Teaching Since: | Apr 2017 |
| Last Sign in: | 327 Weeks Ago, 6 Days Ago |
| Questions Answered: | 12843 |
| Tutorials Posted: | 12834 |
MBA, Ph.D in Management
Harvard university
Feb-1997 - Aug-2003
Professor
Strayer University
Jan-2007 - Present
Assume that you are starting a business for the first time. What do you believe are the greatest personal obstacles to obtaining funds for the new venture? Why?
If you were starting a new business, where would you start looking for capital?
 Briefly describe the four stages of the consumer decision-making process. Why is the first stage so vital to consumer behavior?
List the four psychological influences on consumers that were discussed in this chapter. What is their relevance to consumer behavior?
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