Find one or some ads that attract you from magazine or newspaper, then write an example essay

EXAMPLE ESSAY – 650 words (10% of the course)

                Please note: You may not write about yourself or about your own personal experiences. You must make a conclusion about something outside of you; then, you must show examples/illustrations from the ad that support those conclusions. This means all 1^st and 2^nd person speech, (I, me, we, us, you, your, yours) must be completely eliminated unless you quote directly from the advertisement.

                Use academic language. This means making sure all of the verbs are in the same tense; eliminating contractions, clichés and slang speech (except when quoting); and proofreading slowly and repeatedly to ensure that all sentences are complete and error-free. Write in present tense because you are writing about a source (the advertisement).

Use the steps as outlined below for a guide to writing your essay:

·          Audience: Write for a general audience. Assume the audience knows nothing about the topic: describe and explain everything about the examples and link the conclusion about each example back to the thesis every time. Do not assume the reader understands a given concept or point until it has been explained.

·         Introduction: Talk in general about the advertisement. Include what the advertisement is trying to make you believe or do. State the thesis, which asserts an assessment or a conclusion about the ad, in the last sentence of the introduction. This is the controlling idea of the essay.The thesis is the single focus of the entire discussion. The thesis must make sense to the reader and must be interesting and worth saying.

·         Body: Every body paragraph will support and illustrate through detailed examples and explanations your thesis statement.

·         Examples: The examples must be truly relevant to the thesis. Examples serve as the primary explanation. They must be well-chosen so the reader can actually see and understand the thesis through the examples. Examples serve a vital function; they help prove the point. Examples that are not relevant or well-chosen are distracting and cause the reader to lose interest. Readers will appreciate the examples because the examples show the reader what to think.

·         Number of examples: Use a sufficient number of examples to make the thesis clear. Include examples/illustrations that display multiple perspectives so the reader will see and understand the complexity and importance of the thesis. Sometimes several short examples will be the best way to support the thesis, such as four or more fairly detailed examples – each in its own paragraph – mixed with a long, very well-described and explained extended example in its own paragraph. If in doubt, always add more details.

·         Organization: The examples/illustrations must be organized so readers can easily follow the thread of the thesis through them – in other words, move logically from one example to the next, introducing, explaining, discussing, and linking back to the thesis as the essay moves forward. Save the best example/illustration for last. If the essay is not well-organized, readers will become confused and lost. Work hard to make the different sections of the discussion logical, connected, clear, illustrative, and engaging.

·         Conclusion: The conclusion should be an allusion of the pattern used in the introductory paragraph. It should echo the thesis statement and summarize the points in the body paragraphs. This paragraph should leave the reader with a sense of completion; do not hint at or mention anypoints not discussed in the body of the essay.

·         References: You must make specific references to the advertisement and attach the advertisement to the back of the essay that you turn in on March 13, 2017.Referring to any of the reading assignments or other sources that discuss advertising and/or propaganda and/or logical fallacies and/or language usage will add viability to your paper. You must correctly document any references to the ad and type and turn in a correct Works Cited page for the ad and ALL sources you use.

 

DUE DATES:        Peer Review: March 1, 2017

                                                                One absence if you do not have a paper for this activity

                                                Uploaded Digital Copy: 11:59 p.m. Sunday, March 12, 2017

                                                                Minus 10 points if the essay is not uploaded by the due date

                                                Hard copy with advertisement stapled to the back of the hard copy of                                                          the essay, complete with Works Cited page, journal, and receipt:                                                   Class,March 13, 2017.

                                Zero points if the essay is not turned in on time with all required documents.

 

 

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Status NEW Posted 15 Jul 2017 10:07 AM My Price 10.00

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