Dr Nick

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About Dr Nick

Levels Tought:
Elementary,Middle School,High School,College,University,PHD

Expertise:
Art & Design,Computer Science See all
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Teaching Since: May 2017
Last Sign in: 340 Weeks Ago, 1 Day Ago
Questions Answered: 19234
Tutorials Posted: 19224

Education

  • MBA (IT), PHD
    Kaplan University
    Apr-2009 - Mar-2014

Experience

  • Professor
    University of Santo Tomas
    Aug-2006 - Present

Category > Business & Finance Posted 17 Jul 2017 My Price 15.00

Study Finds Self-Regulation of Alcohol Advertising Is Working

 

Read the material regarding the history and regulation of alcohol advertising found on pp. 538–548 of the text. Also read the article, Diageo; Study Finds Self-Regulation of Alcohol Advertising Is Working, and watch this Milton Freidman interview: Milton Friedman-Regulation in a Free Society.

In your post, consider the following questions:

  • Were Spyke and Wide-Eye bad products? Justify your answer.
  • Do you think these products were marketed in objectionable or misleading ways? Explain your answer.
  • If you were in charge of marketing Spyke and Wide-Eye, what approach would you have taken to promote the products, while mitigating the adverse publicity associated with them?
  • Do you believe there is a need for government to place more restrictions on alcohol advertising? Why or why not? If so, what limits are needed and how would any restrictions that you propose meet the Central Hudson guidelines?

This professor is tough, remember to answer each of question carefully.

Do not have to be long, around 300-400 words is enough

Answers

Dr Nick
(4)
Status NEW Posted 17 Jul 2017 11:07 AM My Price 15.00

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