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Category > Accounting Posted 05 May 2017 My Price 11.00

Dove has continued its social media public relations

Question description

 

Dove has continued its social media public relations (PR) campaign on beauty and self-esteem. In 2014, Meaghan Ramsey presented "Why Thinking You’re Ugly is Bad for You" at a TED Talks event.

In the TED Talk presentation, Ramsey does not mention Dove. Without focusing on the organization in the speech, why would this be a good PR event for Dove? What does it achieve for the organization? Why do you think Ramsey, who is the Global Director of the Dove Self-Esteem Project, chose this way to communicate with Dove's customers (and potential customers)? What are the advantages? What are the disadvantages?

Please write this post in 5 sentences

Answers

QuickHelper
(10)
Status NEW Posted 05 May 2017 11:05 AM My Price 11.00

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