Levels Tought:
Elementary,Middle School,High School,College,University,PHD
Teaching Since: | Jul 2017 |
Last Sign in: | 306 Weeks Ago, 4 Days Ago |
Questions Answered: | 296 |
Tutorials Posted: | 296 |
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Assignment 1
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Both market segmentation and target marketing are immensely valuable to the advertising process and the design and development of the 4Ps in marketing. Without completing these, an advertisement is likely to be ineffective. For this discussion, discuss the difference between target marketing and market segmentation in your own words.
Your initial post must be a minimum of 3.0.0 ---- words and be supported by your textbook. Your post must also be organized using APA style headings
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Assignment 2
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Advertising is, at its core, a way to communicate a message about a product or service to a set of consumers. However, to communicate most effectively with consumers, we must first understand what consumers look for in a product.Â
For this discussion, begin by reading "My Ad Campaign: Understanding What Consumers Look for in a Product" in the textbook (p.142).
Then, select four items from the following list:
For each of the four items you selected, address the following questions:
Your initial post must be a minimum of three hundrid ----- wrd.s and be supported by your textbook. Your post must also be organized using APA style headings
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