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Elementary,Middle School,High School,College,University,PHD
Teaching Since: | May 2017 |
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Questions Answered: | 19234 |
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MBA (IT), PHD
Kaplan University
Apr-2009 - Mar-2014
Professor
University of Santo Tomas
Aug-2006 - Present
The Consumer Decision Process
1) Which stage of decision process the ad .is trying to influence?
2)How is the ad. trying to influence decision process?
3)Any other consumer behavior theories in the consumer decision process?
You must watch the advertisement and you must answer those questions at the above. The whole answers must be least 1 page.
The advertisement :
https://www.youtube.com/watch?v=aYeXldMEpV8
The subject is related to that book : Consumer Behavior Babin/Harris - Chapter 12&13
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