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MCS,PHD
Argosy University/ Phoniex University/
Nov-2005 - Oct-2011
Professor
Phoniex University
Oct-2001 - Nov-2016
1.9Â Â Â EFFECT OF BUSINESS STRATEGY ON COMMON-SIZE INCOME STATEMENT. Access the investor relations or corporate information section of the web- sites of Apple Computer (http://www.apple.com) and Dell (http://www.dell.com). Study the strategies of each firm. Examine the following common-size income statements and indicate which firm is likely to be Apple Computer and which is likely to be Dell. Explain your rea- soning. Indicate any percentages that seem inconsistent with their strategies.
Â
|
 |
Firm A |
Firm B |
|
Sales |
100.0% |
100.0% |
|
Cost of Goods Sold |
(82.1) |
(59.9) |
|
Selling and Administrative |
(11.6) |
(9.7) |
|
Research and Development |
(1.1) |
(3.1) |
|
Income Taxes |
(1.4) |
(8.9) |
|
All Other Items |
0.2 |
0.8 |
|
Net Income |
4.1% |
19.2% |
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