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MCS,PHD
Argosy University/ Phoniex University/
Nov-2005 - Oct-2011
Professor
Phoniex University
Oct-2001 - Nov-2016
You have been hired as a market researcher for a chain of hair salons. How will you go about obtaining information regarding the product mix your firm should offer? How will you identify the demographic characteristics of your target market? What factors would determine the size of your target market?
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