All of the following fostered a mass audience for books and magazines except ____.

an increase in employee wages

an expanding private education system

the falling price of printed materials

the popularization of book content

 

 

What was the main legacy of the Penny Press?

The rise of investigative journalism

Independence from the pressure of advertisers

Expansion of readership and reliance on advertising

Challenge to authority

 

 

"Yellow journalism" was the term given to William Randolph Hearst's sensationalist style, which is credited with ____.

pushing the United States into World War I over the sinking of the Lusitania

inciting a public outcry over the slaughter of American citizens at the Alamo

publishing the first real comic strip, called "The Yellow Kid"

pushing the United States into war with Spain over the explosion of the battleship Maine

 

 

 

Harriet Beecher Stowe's novel, Uncle Tom's Cabin, is considered influential because ____.

it was the first novel directed at a mass audience in U.S. history

it inspired popular opposition to slavery influencing national culture and politics

it was one of the clearest examples of scandal in the muckraking era

All of the choices

 

 

 

What is the significance of universal service?

One company controls the telecommunications industry.

It sets the standards for all telecommunications technology.

It helps provide discounts for rural and underserved communities.

It opens up frequencies for mobile communication.

 

 

 

What piece of computer hardware is essential to obtain Internet access via ordinary phone lines?

A GUI

A fax interface

A DVD

A modem

 

 

Libel is an untruthful statement made through the ____ that has the intention of damaging the reputation of a ____.

print media... public figure

spoken word... private citizen

print media... private citizen

spoken word... public figure

 

 

 

 

The trend towards more and more specialized magazines ended in about 1979. True/False

 

 

 

 

Magazines make money from which of the following?

subscriptions

rental

dues

public subsidies

 

 

 

Why did the government want to break up AT&T?

to bar AT&T from the long distance business

to make more money through taxes on telecommunication

to keep telecommunication stock market prices down

to end its monopoly

 

 

It is fair to say that stories written by muckrakers ____.

have often led to advances in social policy

have generally been sensationalized

focus on the everyday lives of American celebrities

try to recruit citizens to major political parties

 

 

 

The online newspaper of today is just the latest attempt to distribute an electronic newspaper True/False

What is an obstacle to the diffusion of e-books?

competing standards for software

e-book size is too large

e-books cannot display backlisted items

none of the above

 

 

 

Which of the following reflects a current impact of computerization on newspapers?

newspapers no longer need individuals with editing or design skills

printed newspapers are ceasing production

newspapers can be delivered via home computers

all of the answers are correct

 

 

 

What is the "daily me"?

a new offering from The New York Times on the Web

a web-based newspaper customized to one's specific interests

an online autobiography

a blog aimed at college students

 

 

 

What is universal telephone service?

the goal of ensuring everyone has telephone service

telephone calling plan that reaches everyone around the world

a calling package with all possible options

a "one rate" calling plan

 

 

Why was the Telecommunications Act of 1996 significant?

It made media monopolies legal.

It extended the philosophy of government regulation.

It deregulated telecommunications and let marketplace competition reign.

It established standards for the content for new media.

 

 

 

 

Because of ____, consumers can switch cell phone carriers, or from wire-line to cell phone service, and retain their old telephone numbers.

universal service

number portability

the Telecommunications Act of 1996

digital technology

 

 

 

 

 

 

 Which of the following practices is not protected by the First Amendment?

Watchdog press

Exposing corruption

Debating controversial issues

Libel and defamation