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MCS,PHD
Argosy University/ Phoniex University/
Nov-2005 - Oct-2011
Professor
Phoniex University
Oct-2001 - Nov-2016
RETURN ON ASSETS – INDUSTRY COMPARISON
With this case, a comparison is made between two firms in different industries using net profit margin, total asset turnover, and return on assets.



Required
a. Compute the following ratios for Johnson & Johnson:
1. Net profit margin
2. Total asset turnover
3. Return on assets
b. Compute the following ratios for Best Buy Co.:
1. Net profit margin
2. Total asset turnover
3. Return on assets
c. Comment on the effect of the industry on these ratios.
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