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Elementary,Middle School,High School,College,University,PHD
| Teaching Since: | May 2017 |
| Last Sign in: | 408 Weeks Ago, 2 Days Ago |
| Questions Answered: | 66690 |
| Tutorials Posted: | 66688 |
MCS,PHD
Argosy University/ Phoniex University/
Nov-2005 - Oct-2011
Professor
Phoniex University
Oct-2001 - Nov-2016
Can choosing the right music make wine taste better? This question was investigated by a researcher at a university in Edinburgh (www.decanter.com/news). Each of 250 volunteers was assigned at random to one of five rooms where they were asked to taste and rate a glass of wine. In one of the rooms, no music was playing and a different style of music was playing in each of the other four rooms. The researchers concluded that cabernet sauvignon is perceived as being richer and more robust when bold music is played than when no music is heard.
a. Is the study described an observational study or an experiment?
b. Can a case be made for the researcher’s conclusion that the music played was the cause for the higher rating? Explain.
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