Maurice Tutor

(5)

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About Maurice Tutor

Levels Tought:
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Expertise:
Algebra,Applied Sciences See all
Algebra,Applied Sciences,Biology,Calculus,Chemistry,Economics,English,Essay writing,Geography,Geology,Health & Medical,Physics,Science Hide all
Teaching Since: May 2017
Last Sign in: 399 Weeks Ago, 2 Days Ago
Questions Answered: 66690
Tutorials Posted: 66688

Education

  • MCS,PHD
    Argosy University/ Phoniex University/
    Nov-2005 - Oct-2011

Experience

  • Professor
    Phoniex University
    Oct-2001 - Nov-2016

Category > Management Posted 15 Feb 2018 My Price 6.00

Gary Caplan

Gary Caplan has developed a new “energy drink” designed to burn calories while sleeping, which he intends to market to grossly overweight consumers. According the Centers for Disease Control and Prevention, 20 percent of Americans are obese. Gary’s mother, a doctor, argues that it’s unethical to target the obese—that they are as vulnerable a target market as much as the elderly and children. Questions

1. Is Gary targeting a “vulnerable” market?

2. Does the AMA Statement of Ethics address this issue? Go to www. marketingpower.com and review the statement. Then write a brief paragraph on what it contains that relates to Gary Caplan’s marketing decision.

Answers

Maurice Tutor
(5)
Status NEW Posted 15 Feb 2018 09:02 PM My Price 6.00

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