Maurice Tutor

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About Maurice Tutor

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Algebra,Applied Sciences See all
Algebra,Applied Sciences,Biology,Calculus,Chemistry,Economics,English,Essay writing,Geography,Geology,Health & Medical,Physics,Science Hide all
Teaching Since: May 2017
Last Sign in: 408 Weeks Ago
Questions Answered: 66690
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Education

  • MCS,PHD
    Argosy University/ Phoniex University/
    Nov-2005 - Oct-2011

Experience

  • Professor
    Phoniex University
    Oct-2001 - Nov-2016

Category > Management Posted 17 Feb 2018 My Price 7.00

USINESS RELATIONSHIPS

READYMADE—MAKING BUSINESS RELATIONSHIPS Like most periodicals, ReadyMade relies on advertisers for much of its revenue. Finding companies interested in advertising in the magazine and cultivating those relationships is an important component of making the company successful. ReadyMade must constantly market its product to potential investors through personal contact and solicitation. ReadyMade also must develop relationships with distributors and other businesses that will directly or indirectly promote the magazine and help make it successful. As you watch this video, notice the strategies that Darci Andresen describes as she explains the process she goes through as head of Advertising Sales & Special Promotions when seeking new advertisers.

Questions

1. When marketing to potential advertisers, what strategies could ReadyMade use to promote itself without having to rely on hard statistics about its readers?

2. What sort of strategic alliances does ReadyMade maintain? In what ways are these partnerships beneficial to the magazine?

3. Go to ReadyMade’s Web site, readymademag.com. What evidence do you see of its business partnerships? How does it use its Web site to market itself to businesses?

Answers

Maurice Tutor
(5)
Status NEW Posted 17 Feb 2018 09:02 PM My Price 7.00

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