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Elementary,Middle School,High School,College,University,PHD
| Teaching Since: | May 2017 |
| Last Sign in: | 399 Weeks Ago, 1 Day Ago |
| Questions Answered: | 66690 |
| Tutorials Posted: | 66688 |
MCS,PHD
Argosy University/ Phoniex University/
Nov-2005 - Oct-2011
Professor
Phoniex University
Oct-2001 - Nov-2016
1. Define the societal marketing concept and discuss the importance of integrating marketing ethics into the company’s philosophy and operations.
2. Discuss the interrelationships among customer expectations and satisfaction, perceived value and customer retention. Why is customer retention essential?
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