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    Polytechnic State University Sanluis
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Category > Business & Finance Posted 06 Jun 2017 My Price 4.00

The Marketing Director of the company at which you work has stated that

The Marketing Director of the company at which you work has stated that ‘Products have life-cycles whereas brands do not’. Your Finance Director, recognising that you are studying for your final CIMA examinations, has asked you to prepare a briefing paper for the Board of Directors, addressing the following topics

Answers

(8)
Status NEW Posted 06 Jun 2017 05:06 PM My Price 4.00

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Attachments

file 1496770108-Answer.docx preview (198 words )
A-----------nsw-----------er ----------- As----------- re-----------que-----------ste-----------d b-----------y t-----------he -----------Fin-----------anc-----------e D-----------ire-----------cto-----------r i-----------n t-----------he -----------mem-----------ora-----------ndu-----------m o-----------f O-----------cto-----------ber----------- 20-----------0X,----------- I -----------pre-----------sen-----------t i-----------nfo-----------rma-----------tio-----------n t-----------o c-----------lar-----------ify----------- th-----------e i-----------ssu-----------e e-----------xpr-----------ess-----------ed -----------in -----------the----------- ab-----------ove----------- qu-----------ote-----------. T-----------his----------- pa-----------per----------- co-----------ver-----------s t-----------he -----------fol-----------low-----------ing----------- to-----------pic-----------s: -----------(a)----------- th-----------e v-----------ali-----------dit-----------y o-----------f t-----------he -----------sta-----------tem-----------ent-----------, (-----------b) -----------the----------- ro-----------le -----------of -----------bra-----------nds----------- in----------- th-----------e c-----------ons-----------tru-----------cti-----------on -----------of -----------bar-----------rie-----------rs -----------to -----------ent-----------ry,----------- (c-----------) t-----------he -----------fin-----------anc-----------ial----------- co-----------ntr-----------ol -----------mea-----------sur-----------es -----------tha-----------t m-----------igh-----------t b-----------e u-----------sed----------- at----------- th-----------e v-----------ari-----------ous----------- st-----------age-----------s o-----------f t-----------he -----------pro-----------duc-----------t l-----------ife----------- cy-----------cle-----------, (-----------d) -----------the----------- ad-----------van-----------tag-----------es -----------and----------- di-----------sad-----------van-----------tag-----------es
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