Honesty. Coffee stations in offices often just ask users to leave money in a tray to pay for their coffee, but many people cheat. Researchers at Newcastle University replaced the picture of flowers on the wall behind the coffee station with a picture of staring eyes. They found that the average contribution increased significantly above the well-established standard when people felt they were being watched, even though the eyes were patently not real. (NY Times 12/10/06)

a) Was this a survey, an observational study, or an experiment? How can we tell?

b) Identify the variables.

c) What does increased significantly mean in a statistical sense?

a) whether it was an observational study or an experiment. If it was an observational study, identify (if possible)

b) whether it was retrospective or prospective.

c) the subjects studied and how they were selected.

d) the parameter of interest.

e) the nature and scope of the conclusion the study can reach.

If it was an experiment, identify (if possible)

b) the subjects studied.

c) the factor(s) in the experiment and the number of levels for each.

d) the number of treatments.

e) the response variable measured.

f) the design (completely randomized, blocked, or matched).

g) whether it was blind (or double-blind).

h) the nature and scope of the conclusion the experiment can reach.

 

 

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