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Category > Management Posted 06 Jul 2017 My Price 20.00

Unit Ten: The Strategic Plan

Unit Ten: The Strategic Plan
MT460 Management Policy and Strategy
Final Assignment: Fortune 1000 Company
Learner: Nitasha Clinton Strategic Plan Agenda Introduction
Company Background
Company Vision & Mission Statements
Leadership and Organizational Culture
Corporate Social Responsibility, Business Ethics, and Policies
Empowering Action
External Analysis (Opportunities and Threats) and Global Environment
Internal Analysis (Strengths and Weaknesses), Strategic Control, and
Continuous Improvement
Innovation and Entrepreneurship
Strategic Analysis and Choice
Generic and Grand Strategies
Long-Term Objectives and Strategies
Short-Term Objectives, Functional Tactics, and Implementation
Restructuring, Reengineering, and Refocusing
Conclusion Introduction
Wal-Mart Branded in 2008 Multinational retailer corporation Company Background
Multinational Retail Corporation 18th World Largest Corporation Family owned business (Walton Family) Over 2.1 million employees Company Vision and Mission
Statements
Mission statement: the company’s mission
statement is to save people’s money so that
they can live better. Vision statement: the company's’ vision
statement is working together to lower the
cost of living for everyone and give each of
them the chance save and live a better life. Leadership and Organizational Culture
Organizational Leadership The president and CEO of Walmart is called
Scott Lee. Evidenced a lot of success because of its
leadership and organizational culture. Corporate Social Responsibility,
Business Ethics, and Policies
Empowering Action Value Plan Insurance Three critical elements to customer service:
â—¦ Ten Foot Rule
â—¦ Sundown Rule
â—¦ Everyday Low Prices External Analysis (Opportunities and
Threats) and Global Environment Oppertunities:
â—¦ Growth in online shopping
â—¦ Growth of retail market
â—¦ World wide brand awareness Threats:
â—¦ Economy
â—¦ Product pricing
◦ Online and large retail competitors (Sam’s Club,
Target, etc.) Internal Analysis (Strengths and Weaknesses),
Strategic Control, and Continuous Improvement Strengths:
â—¦ competent in IT systems
â—¦ Wide range of products (one stop shop)
â—¦ Cost leadership strategy
â—¦ International Operations Weaknessess:
â—¦ High employee turnover
â—¦ Negative publicity
â—¦ Labor relation lawsuits
â—¦ Little differentiation Innovation and Entrepreneurship Innovation:
â—¦ Wholesale savings
â—¦ Vast selection of items Entrepreneurship:
â—¦ Product prices low
â—¦ Avoiding being to focused
â—¦ Customer service Strategic Analysis and Choice
Strategy aimed at customer and company
goals. Low cost strategy. High Volume strategy. Generic and Grand Strategies 3 Generic business Startegies
â—¦ Overall cost leadership
â—¦ Focus strategy
â—¦ Differentiation strategy Five Forces:
â—¦ Buyer power
â—¦ Threats of substitutuion
â—¦ Supplier power
â—¦ Rivalry
â—¦ Threats of new entry Long Term Objectives and Strategies
World wide expansion Strives to be number one in low prices. Home delivery (2-day) Short-Term Objectives, Functional
Tactics, and Implementation
short term objectives: satisfied customers Another objective is to make sure that every
new product in the market is introduced in
their stores so that clients have everything
they want once they visit to buy from the
stores. It also aims to retail prices that are
customer friendly compare to other stores
so as to beat the competition. Restructuring, Reengineering, and
Refocusing Conclusion References Pearce, J. A., & Robinson, R. B. (2013). Planning for domestic & global
competition. (13th ed.). New York, NY: McGraw-Hill/Irwin.

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