Assessment Coursework 1 (70%)

Assignment task

Using this case studies:

Strategic leadership and innovation at Apple, Inc. on p.680 of the 10^th ed. Johnson & Scholes textbook (Attachment)

supplemented by your own individual research, identify what might be constructed as the main change challenges faced by the leader of the company.  Examine the actions the leader took in the context of relevant change and change related concepts and critically evaluate his/her approach as a leader of change.  

Assessment criteria

Our feedback on your assignment will rate your work against the following criteria:

Assessment criteria	Weighting
The task scope and focus of the assignmentÂ	10%
Knowledge & understanding	40%
Evaluation of International Context	10%
Argument,       structure,         synthesis         and      evaluative conclusion	35% Â
Referencing	5%

 

 

Assessment criteria – further details

§   The task scope and focus of the assignment

You must focus on the requirements of the assignment task and address the purpose of the task, including comprehending and following explicit instructions. You need to identify relevant material (including press reports) and conceptual frameworks that inform your learning.

§   Knowledge and understanding 

 

You are expected to show a good understanding of change management and change leadership concepts (models, frameworks, theories) both from your familiarity with the main course textbook (Managing Change by Beech and Macintosh, 2012) and from your wider reading and material covered in lectures, seminars and workshops.  You are expected to evaluate the actions taken by the leaders/top management in light of the change management literature and change management/ leadership frameworks.  Your analysis might include what the leader didn’t do or didn’t do so effectively when the actions are considered in the context of the literature on change management/leadership.

Evaluation of International Context

Your assignment should consider the international context in relation to the case scenario.  You are also expected to show an understanding of possible cultural limitations of change management and leadership frameworks.  You might consider for example whether the style of leadership/management might have worked in an overseas culture or on a global scale.

 

§   Argument, structure, synthesis & evaluative conclusion

 

This refers to the way you connect findings, present a well constructed argument and lead to an overall critical evaluation.  There is no formal requirement to include an appendix.  However, you can include and refer to any analyses you have carried out and wish to include in an appendix.  You must however present your main findings in the main 8 sides of text.  No extra marks will be given for additional arguments presented in an appendix.  

Adequacy of referencing

You are required to follow the standards set by the Harvard system of referencing used by the Business school.  Please read the regulations.  Be aware that failure in this area can lead to your referral to the academic conduct officer.

Marks:

The case study assignment forms 70% of the module marks.

Presenting coursework for assessment                                                    

Assignments must be presented in the following format:

q  Assignments must be word-processed in 11 font Arial and double spaced

q  All pages must be numbered

q  The assignment must be presented with an assignment statement of originality that is signed, have a front cover showing the programme title, module number and name, title of the assignment, name of the person submitting the work, student number and submission date

q  Margins must be as follows: Top: 1 inch, Bottom: 1 inch (2.5 cm), Left: 1.25 inches, Right:

1.25 inches (3.2 cm)

Assignments not complying with this format will be returned to students unmarked.

Assignment length

The assignment length is restricted to eight sides of A4, excluding front cover page, title page, contents page, reference list, bibliography or appendices.  The length of an assignment is limited by a set number of pages to contribute towards the development of writing skills and to ensure all work is assessed equitably. We therefore require you to complete your assignments within the number of pages specified in the assignment brief.  

The specified page count refers to the main body of the report and does not include front cover, title page, contents page, reference list, bibliography or appendices. 

 

Pages that exceed the maximum allowed will not be marked.          

Attachments:

• 1501228382-Assignment 2.docx
• 1501228392-Assignment 2.docx