SophiaPretty

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    Strayer,Devery,Harvard University
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    WalMart
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Category > Business & Finance Posted 04 Aug 2017 My Price 5.00

After watching week 3 and week 4 videos we came up with 6 issues facing CanGo.

After watching week 3 and week 4 videos we came up with 6 issues facing CanGo. Need to provide recommendations for the six issues listed in the attachment file.  I've also attached transcripts from them v*  5. How to get awareness and attention from international audience and do they have a campaign to target the international customer (Travis)

*  research and work with local agencies (VALS2) and implement some marketing

2. *No tracking system to understand what is driving the consumers to the site

*  They should implement CRM management database

*  or tag their browsing habits

*  tag the geo location (Kiara)

4. *Implementation of the ASRS system, will this be a benefit

            *Doing a financial analysis (dig deeper) (GEO)

1. *They do not understand who their “target customer” is

            Tailor the shopping experience to the customer. They have to understand “why” the buying behavior. (Ginta)

3. *They cannot make the customer actually purchase the items from the shopping cart

            *Website design and pricing strategy, consumer buying process, user friendly. Track your changes throughout the process and see what is working and what is not working and if there is a lift in customers “pulling the trigger”. Implement an exit intent popup as well as an email to remind the consumer that they still have items in their shopping cart. (Latecia)

6 *There might be a problem with checking out experience and it can be too long or too many questions (Marjhory)

            Streamline the process and make it quick and easy

 

(Jason can you please add your insights to any of these or if you have a better recommendation please share and we can swap out)

 

 

 ideos. 60-70 words per recommendation.

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SophiaPretty
(5)
Status NEW Posted 04 Aug 2017 08:08 AM My Price 5.00

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